Discover how we helped Alpha Capitalis, one of the leading 
financial consulting firms, expand their reach, then increase 
market authority to strengthen sales and client engagement.

4+

Years Together

1200+

Leads Generated

50+

Clients Secured

Opportunities Created Together

About Alpha Capitalis

Alpha Capitalis is a financial consulting firm specializing in corporate finance, financial advisory & market positioning, supporting both B2B & B2C clients of all sizes across the EU.


Their Challenge

Alpha Capitalis had a strong reputation in finance, but most of their business development & client acquisition relied solely on referrals & personal networks, so they had no control of growth.

Despite their expertise, they struggled with online visibility and lacked a consistent strategy to position themselves as opinion leaders through customer-centric web & social media content.

Our Approach

Without regular content and structured outreach, building new relationships with prospects was difficult. Alpha Capitalis was lacking a strong digital footprint across their web and socials.

Potential clients were not seeing true value and credibility Alpha Capitalis could offer. They needed a trusted partner to amplify their presence, build authority and open doors to opportunities.

Danijel Pevec

Partner

Alpha Capitalis

Partnering with STURM gave us the edge we needed, they understood our vision, shaped our voice, and helped us become visible in ways we hadn’t managed before. From LinkedIn outreach to content and video production, they created a system that continuously creates business opportunities.

Our Strategy

To strengthen market presence & drive consistent engagement, we designed a growth strategy which combined outbound lead generation, thought-leadership content & financial storytelling.

On LinkedIn, we deployed multiple profiles targeting C, VP, and Director level decision makers, industry leaders & HNWIs, then supported with posting to build authority and expand visibility.

In parallel, we built a content engine: blogs, long-form articles and leadership video content which helped Alpha Capitalis to become a trusted source of expertise & digital omnipresence.

A YouTube video production initiative with the Alpha Capitalis leadership team ensured their voice reached broader audience while additionally supporting SEO, and digital discoverability.

Expectations

The objective was to create a scalable growth engine which would elevate visibility & reach, elevate thought leadership, and consistently generate qualified opportunities and deals.

10+

New qualified B2B & B2C leads generated on a monthly basis.

10+

Inbound requests from leads who came in through web or socials.

2-3

New clients per quarter, driving both revenue and credibility.

Project Timeline

Onboarding, Workshops & Content Roadmap

We aligned on growth objectives, audited existing digital presence, and 
built a roadmap combining outbound, posting, blogs & video production.

Launch of Outbound & Posting Strategy

Multiple LinkedIn profiles were activated to engage leads, while Alpha Capitalis’ 
thought-leadership posts started rolling out to increase visibility and credibility.

Video Production Kickoff

The first series of YouTube videos was produced, positioning Alpha Capitalis as opinion leaders and extending reach beyond LinkedIn.

Continuous Optimization & Blog Publishing

Content was refined through A/B testing. Regular blog posts were launched, 
boosting SEO, supporting outbound, and generating first inbound interest.

Scaling Outreach & Expanding Audience

Outbound campaigns scaled to reach new industries and segments. Posting and
video output increased, maximizing traction with both B2B and B2C audiences.

Doubling Down On What Works

The strategy we created has proven effective and converted large brands & HNWIs into clients, Alpha Capitalis decided to double down and further scale our efforts.

Inbound Engine & Long-Term Growth

With strong visibility and credibility established, inbound requests began to flow. Outbound fed organic growth, while video and blogs amplified authority further.

Channels & Technology Used

Our Results

4+

Years Together

1200+

Leads Generated

300+

Meetings Booked

50+

Clients Secured

1M+

People Reached

Nataša Žitnik

Partner

Alpha Capitalis

STURM made everything feel easy. Their team handled the heavy lifting, from outbound outreach to content and video, the results spoke for themselves. We started seeing new clients not only from the B2B sector but also from B2C. The outbound system they built over time turned into organic inbound, it’s amazing.

Let's Embark On A Journey.

Start With Free Consultation.